Market Share by Top Websites

1 Travora Media is leading in The Entire Web.

2 Open AdExchange is leading in Top 100K Sites.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 26 other categories.

2 Travora Media is leading in Travel, Tourism, Accommodation & Hotels, Domain Names & Register and 15 other categories.

Geography

1 Travora Media is leading in most countries, including United States, Canada, Italy, Pakistan and 11 other countries.

2 Open AdExchange is leading in Denmark, Sweden, Lithuania, Japan and one other country.