Open AdExchange is leading in Top 100K Sites.
Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 25 other categories.
Vertical Acuity is leading in Software, Computer & Electronics, Tourism, Social Network and 2 other categories.
Open AdExchange is leading in most countries, including Denmark, Netherlands, Guatemala, Italy and 3 other countries.
Vertical Acuity is leading in United States, Nigeria, Morocco and India.