Market Share by Top Websites

1 Viralize is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Viralize in all segments.

Websites Categories

1 Viralize has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, Business & Industry and 70 other categories.

2 Open AdExchange is leading in Computer Hardware, Jobs & Employment, Transportation & Logistics, Office Products and one other category.


1 Viralize is leading in most countries, including Italy, Spain, United States, Russia and 30 other countries.

2 Open AdExchange is leading in Denmark, Norway, Guatemala and Dominican Republic.