Market Share by Top Websites

1 Viralize is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Viralize in all segments.

Websites Categories

1 Viralize has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, Business & Industry and 71 other categories.

2 Open AdExchange is leading in Performing Arts, Visual Arts & Design, Computer Hardware, Gambling and 4 other categories.

Geography

1 Viralize is leading in most countries, including Italy, Spain, United States, Brazil and 28 other countries.

2 Open AdExchange is leading in Denmark, Norway, Sweden, Canada and 5 other countries.