Market Share by Top Websites

1 Vocus is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Vocus in all segments.

Websites Categories

1 Vocus has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, News & Media and 88 other categories.

2 Open AdExchange is leading in Newspapers, File Sharing, Computer Hardware, Visual Arts & Design and 4 other categories.

Geography

1 Vocus is leading in most countries, including United States, Canada, India, United Kingdom and 31 other countries.

2 Open AdExchange is leading in Denmark, United Arab Emirates, Sweden, Romania and one other country.