2
In terms of market share, Open AdExchange is clearly lagging behind, losing to Wiget Media in all segments.
1
Open AdExchange has better usage coverage in more websites categories. Including Arts & Entertainment, Finance, Home & Garden and Jobs & Career.
2
Wiget Media is leading in Computers Electronics & Technology.
1
Open AdExchange is leading in most countries, including Denmark, Pakistan and Sweden.
2
Wiget Media is leading in Italy and Mexico.