Market Share by Top Websites

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Yepty in all segments.

Websites Categories

1 Yepty has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Food & Drink, Community & Society and 10 other categories.

2 Open AdExchange is leading in Finance, Home & Garden and Jobs & Career.


1 Yepty is leading in most countries, including United States, Japan, Germany, Hungary and 32 other countries.

2 Open AdExchange is leading in Denmark, Pakistan and Sweden.