2
In terms of market share, Open AdExchange is clearly lagging behind, losing to YieldAds in all segments.
1
YieldAds has better usage coverage in more websites categories. Including Arts & Entertainment, Community & Society, News & Media, Science & Education and one other category.
2
Open AdExchange is leading in Computers Electronics & Technology, Finance, Home & Garden and Jobs & Career.
1
YieldAds is leading in most countries, including United States, Egypt, Indonesia, Saudi Arabia and 15 other countries.
2
Open AdExchange is leading in Denmark and Sweden.