Market Share by Top Websites

1 Open Web Analytics is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Segment is still behind Open Web Analytics in all market share segments.

Websites Categories

1 Segment has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Marketing & Advertising and 88 other categories.

2 Open Web Analytics is leading in Arts & Entertainment, News & Media, Sports, Soccer and 39 other categories.


1 Segment is leading in most countries, including British Indian Ocean Territory, United States, Norway, United Kingdom and 59 other countries.

2 Open Web Analytics is leading in Austria, France, Germany, Russia and 45 other countries.