Market Share by Top Websites

1 Open Web Analytics is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Segment is still behind Open Web Analytics in all market share segments.

Websites Categories

1 Segment has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Arts & Entertainment and 90 other categories.

2 Open Web Analytics is leading in News & Media, Sports, TV & Video, Autos & Vehicles and 37 other categories.


1 Segment is leading in most countries, including United States, United Kingdom, India, Greece and 54 other countries.

2 Open Web Analytics is leading in Austria, Germany, France, Russia and 41 other countries.