Market Share by Top Websites

1 Open Web Analytics is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TruEffect is clearly lagging behind, losing to Open Web Analytics in all segments.

Websites Categories

1 Open Web Analytics has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Shopping and 80 other categories.

2 TruEffect is leading in Performing Arts, Transportation & Logistics, Software, Technology News and 17 other categories.


1 Open Web Analytics is leading in most countries, including Austria, Germany, France, United States and 82 other countries.

2 TruEffect is leading in Guam, Bangladesh, Pakistan, United Arab Emirates and one other country.