Market Share by Top Websites

1 Open Web Analytics is leading in Top 100K Sites and The Entire Web.

2 Unica is leading in Top 10K Sites and Top 1M Sites.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Health and 95 other categories.

2 Open Web Analytics is leading in Arts & Entertainment, News & Media, Sports, TV & Video and 27 other categories.

Geography

1 Unica is leading in most countries, including United States, United Kingdom, Italy, Canada and 51 other countries.

2 Open Web Analytics is leading in Germany, Austria, France, Russia and 47 other countries.