Open Web Analytics
109 websites

Open Web Analytics is free to use

http://www.openwebanalytics.com/

Open Web Analytics (OWA) is open source web analytics software that you can use to track and analyze how people use your websites and applications.

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Unica
749 websites

Unica is free to use

http://www.unica.com/

Unica Corporation provides enterprise marketing management software to financial services, insurance, retail, telecommunications, and travel and hospitality industries worldwide. The company’s software consists of seven modules: Campaign,...

Market Share by Top Websites

1 Unica is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open Web Analytics is clearly lagging behind, losing to Unica in all segments.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Science & Education, Finance, Health, Computers Electronics & Technology and 17 other categories.

2 Open Web Analytics is leading in Reference Materials, Food & Drink and Adult.

Geography

1 Unica is leading in most countries, including United States, United Kingdom, Japan, Canada and 52 other countries.

2 Open Web Analytics is leading in Austria, Bulgaria and Slovenia.