1
Unica is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
2
In terms of market share, Opentracker is clearly lagging behind, losing to Unica in all segments.
1
Unica has better usage coverage in more websites categories. Including Science & Education, Finance, Health, Law & Government and 9 other categories.
2
Opentracker is leading in Computers Electronics & Technology, Business & Consumer Services, Heavy Industry & Engineering, Food & Drink and 5 other categories.
1
Opentracker is leading in most countries, including United States, United Kingdom, India, Netherlands and 43 other countries.
2
Unica is leading in Japan, Canada, China, Germany and 27 other countries.