Market Share by Top Websites

1 Opta Widget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Swoop is clearly lagging behind, losing to Opta Widget in all segments.

Websites Categories

1 Opta Widget has better usage coverage in more websites categories. Including Sports, News & Media, Arts & Entertainment, Gambling and 14 other categories.

2 Swoop is leading in Food & Drink, Vehicles and Lifestyle.

Geography

1 Opta Widget is leading in most countries, including United Kingdom, United States, Australia, Italy and 67 other countries.

2 Swoop is leading in Pakistan, Malta, Slovenia and Zimbabwe.