Market Share by Top Websites

1 Optify is leading in The Entire Web.

2 Proclivity is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Optify has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Marketing & Advertising, Arts & Entertainment and 110 other categories.

2 Proclivity is leading in Sports, Football, Medicine, Mental Health and 8 other categories.

Geography

1 Optify is leading in most countries, including United States, United Kingdom, Australia, Canada and 56 other countries.

2 Proclivity is leading in Slovakia and Peru.