Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimatic is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Shopping and 109 other categories.

2 Optimatic is leading in Games, Online, Nursery & Playroom, Fitness and one other category.


1 Platform161 is leading in most countries, including Netherlands, Sweden, Turkey, Brazil and 53 other countries.

2 Optimatic is leading in Algeria, Peru, Israel, China and 4 other countries.