Market Share by Top Websites

2 In terms of market share, Optimatic is clearly lagging behind, losing to Traffic Revenue in all segments.

Websites Categories

1 Optimatic has better usage coverage in more websites categories. Including Computers Electronics & Technology, Health, Jobs & Career, Business & Consumer Services and one other category.

2 Traffic Revenue is leading in Adult and Arts & Entertainment.

Geography

1 Traffic Revenue is leading in most countries, including United States, United Kingdom, India, Australia and 19 other countries.

2 Optimatic is leading in South Korea, Pakistan, Portugal, China and 2 other countries.