Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Optimatic has better usage coverage in more websites categories. Including Games, Arts & Entertainment, News & Media, Internet & Telecom and 34 other categories.
WebTrends Ads is leading in Business & Industry, People & Society, Computer & Electronics, Shopping and 17 other categories.
Optimatic is leading in most countries, including United States, Israel, Venezuela, Algeria and 20 other countries.
WebTrends Ads is leading in China, Costa Rica, Indonesia, Taiwan and 8 other countries.