Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Optimatic has better usage coverage in more websites categories. Including Games, Arts & Entertainment, Video Games, Online and 19 other categories.
WebTrends Ads is leading in Business & Industry, People & Society, Shopping, Computer & Electronics and 18 other categories.
Optimatic is leading in most countries, including United States, Algeria, India, Brazil and 14 other countries.
WebTrends Ads is leading in China, Costa Rica, Guatemala, Indonesia and 9 other countries.