Market Share by Top Websites

1 Viacom Targeting is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimax Media Delivery is clearly lagging behind, losing to Viacom Targeting in all segments.

Websites Categories

1 Optimax Media Delivery has better usage coverage in more websites categories. Including Computer & Electronics, News & Media, People & Society, Software and 70 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Music & Audio, Games and 22 other categories.

Geography

1 Viacom Targeting is leading in most countries, including Brazil, Italy, Mexico, Argentina and 50 other countries.

2 Optimax Media Delivery is leading in United States, United Kingdom, Canada, Colombia and 13 other countries.