Market Share by Top Websites

2 Optimost is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Optimost has better usage coverage in more websites categories. Including Finance, People & Society, Insurance, Business & Industry and 52 other categories.

2 TruEffect is leading in News & Media, Computer & Electronics, TV & Video, Performing Arts and 21 other categories.


1 Optimost is leading in most countries, including United States, United Kingdom, Spain, India and 29 other countries.

2 TruEffect is leading in Japan, Philippines, Guam, Iran and 4 other countries.