Market Share by Top Websites

2 Optimost is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Optimost has better usage coverage in more websites categories. Including Finance, People & Society, Insurance, Business & Industry and 49 other categories.

2 TruEffect is leading in News & Media, Computer & Electronics, TV & Video, Performing Arts and 18 other categories.


1 Optimost is leading in most countries, including United States, United Kingdom, India, Spain and 35 other countries.

2 TruEffect is leading in Mexico, United Arab Emirates, Saudi Arabia, Philippines and 2 other countries.