Market Share by Top Websites

2 Optimost is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Optimost has better usage coverage in more websites categories. Including Finance, People & Society, Insurance, Business & Industry and 48 other categories.

2 TruEffect is leading in News & Media, Arts & Entertainment, Computer & Electronics, Performing Arts and 21 other categories.


1 Optimost is leading in most countries, including United States, United Kingdom, India, Canada and 32 other countries.

2 TruEffect is leading in Japan, Brazil, Guam, Argentina and 4 other countries.