Optimove is leading in Top 10K Sites and Top 100K Sites.
Reactful has better usage coverage in more websites categories. Including People & Society, Business & Industry, Genealogy, Shopping and 35 other categories.
Optimove is leading in Gambling, Sports, Clothing, TV & Video and 5 other categories.
Reactful is leading in most countries, including United States, Israel, United Kingdom, Germany and 29 other countries.
Optimove is leading in Russia, Turkey, Hungary, Brazil and 7 other countries.