Market Share by Top Websites

1 ZoomAnalytics is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimove is clearly lagging behind, losing to ZoomAnalytics in all segments.

Websites Categories

1 ZoomAnalytics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Travel, Internet & Telecom and 85 other categories.

2 Optimove is leading in Sports, Products & Shopping, Sports, Soccer and 5 other categories.


1 Optimove is leading in most countries, including Germany, Turkey, Italy, United Kingdom and 30 other countries.

2 ZoomAnalytics is leading in Israel, United States, France, Finland and 23 other countries.