Market Share by Top Websites

1 ZoomAnalytics is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimove is clearly lagging behind, losing to ZoomAnalytics in all segments.

Websites Categories

1 ZoomAnalytics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Travel, Gambling and 85 other categories.

2 Optimove is leading in Sports, Products & Shopping, Poker, Nutrition and 2 other categories.


1 ZoomAnalytics is leading in most countries, including Israel, United States, France, Finland and 20 other countries.

2 Optimove is leading in Turkey, United Kingdom, Germany, Hungary and 16 other countries.