Market Share by Top Websites

1 Outbrain is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Polar is still behind Outbrain in all market share segments.

Websites Categories

1 Outbrain has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Music & Audio, News & Media and 223 other categories.

2 Polar hasn't got a lead over Outbrain in any websites category.


1 Outbrain is leading in most countries, including France, United States, Brazil, United Kingdom and 163 other countries.

2 Polar is leading in Lebanon and Isle of Man.