In terms of market share, OxaMedia is clearly lagging behind, losing to WebTrends Ads in all segments.
WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Arts & Entertainment and 20 other categories.
OxaMedia is leading in Movies.
WebTrends Ads is leading in most countries, including United States, Canada, Indonesia, China and 24 other countries.
OxaMedia is leading in Greece.