Market Share by Top Websites

1 Theme Color Tag is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, P3P Policy is clearly lagging behind, losing to Theme Color Tag in all segments.

Websites Categories

1 Theme Color Tag has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Games, Science & Education and 17 other categories.

2 P3P Policy is leading in E-commerce & Shopping, Pets & Animals and Gambling.

Geography

1 Theme Color Tag is leading in most countries, including United States, Germany, United Kingdom, Russia and 159 other countries.

2 P3P Policy is leading in South Korea, China and Taiwan.