Market Share by Top Websites

1 UpClick is leading in Top 100K Sites.

2 Paddle is leading in Top 1M Sites.

Websites Categories

1 Paddle has better usage coverage in more websites categories. Including Computer & Electronics, Software, Arts & Entertainment, Internet & Telecom and 16 other categories.

2 UpClick is leading in Education, Career & Education and Construction & Maintenance.


1 Paddle is leading in most countries, including United States, Spain, India, Italy and 8 other countries.

2 UpClick is leading in France and Germany.