Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Paid-To-Promote is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Shopping, Arts & Entertainment and 210 other categories.

2 Paid-To-Promote is leading in Adult, Celebrities & Entertainment News, Bodyart, Animation & Comics and 4 other categories.

Geography

1 TradeDesk is leading in most countries, including United States, Japan, France, Germany and 168 other countries.

2 Paid-To-Promote is leading in Cambodia, Armenia, Nepal and Syrian Arab Republic.