Market Share by Top Websites

1 Yahoo! Overture is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Paid-To-Promote is clearly lagging behind, losing to Yahoo! Overture in all segments.

Websites Categories

1 Yahoo! Overture has better usage coverage in more websites categories. Including Internet & Telecom, Domain Names & Register, Business & Industry, Shopping and 191 other categories.

2 Paid-To-Promote is leading in People & Society, Arts & Entertainment, Adult, Celebrities & Entertainment News and 22 other categories.

Geography

1 Yahoo! Overture is leading in most countries, including United States, Hong Kong, Philippines, Japan and 103 other countries.

2 Paid-To-Promote is leading in Indonesia, Saudi Arabia, Sri Lanka, Brunei Darussalam and 6 other countries.