Market Share by Top Websites

1 Pardot is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TowerData is clearly lagging behind, losing to Pardot in all segments.

Websites Categories

1 TowerData has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Autos & Vehicles, Shopping and 108 other categories.

2 Pardot is leading in Business & Industry, Computer & Electronics, Internet & Telecom, Software and 99 other categories.


1 TowerData is leading in most countries, including France, Spain, Brazil, Germany and 110 other countries.

2 Pardot is leading in United States, Japan, United Kingdom, Australia and 58 other countries.