Parse.ly
2,230 websites

Parse.ly offers both free and paid options

http://www.parsely.com/

Parse.ly provides web analytics tools and APIs built specifically for the needs of online content sites. Its flagship product, Parse.ly Dash, provides historical, real-time, and predictive insights for the web's best publishers.

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Unica
749 websites

Unica is free to use

http://www.unica.com/

Unica Corporation provides enterprise marketing management software to financial services, insurance, retail, telecommunications, and travel and hospitality industries worldwide. The company’s software consists of seven modules: Campaign,...

Market Share by Top Websites

1 Parse.ly is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Unica is clearly lagging behind, losing to Parse.ly in all segments.

Websites Categories

1 Parse.ly has better usage coverage in more websites categories. Including News & Media, Sports, Arts & Entertainment, Finance and 17 other categories.

2 Unica is leading in Science & Education, Health and Home & Garden.

Geography

1 Parse.ly is leading in most countries, including United States, United Kingdom, Canada, France and 57 other countries.

2 Unica is leading in Japan, Australia, Israel, Hong Kong and 17 other countries.