In terms of market share, Partner-Ads is clearly lagging behind, losing to Visible Measures in all segments.
Partner-Ads has better usage coverage in more websites categories. Including Shopping, Clothing, Arts & Entertainment, Internet & Telecom and one other category.
Visible Measures is leading in Marketing & Advertising and Business & Industry.
Visible Measures is leading in most countries, including France and Brazil.
Partner-Ads is leading in Faroe Islands.