Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, PayClick is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Shopping, Marketing & Advertising, Travel and 68 other categories.

2 PayClick is leading in People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 60 other categories.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, Brazil, Turkey and 44 other countries.

2 PayClick is leading in Italy, Argentina, Greece, Israel and 5 other countries.