Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, PayClick is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Shopping, Marketing & Advertising, Real Estate and 64 other categories.

2 PayClick is leading in People & Society, Arts & Entertainment, News & Media, Sports and 48 other categories.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, Germany, Turkey and 33 other countries.

2 PayClick is leading in Italy, Switzerland, Romania, Croatia and 5 other countries.