Market Share by Top Websites

1 Specific Media is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, PayClick is clearly lagging behind, losing to Specific Media in all segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Shopping, Computer & Electronics and 95 other categories.

2 PayClick is leading in Arts & Entertainment, News & Media, Internet & Telecom, Sports and 43 other categories.


1 Specific Media is leading in most countries, including United States, United Kingdom, Denmark, Spain and 59 other countries.

2 PayClick is leading in Italy, Switzerland, Albania, Nicaragua and 4 other countries.