Market Share by Top Websites

1 PayClick is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, YuMe is clearly lagging behind, losing to PayClick in all segments.

Websites Categories

1 PayClick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, News & Media and 74 other categories.

2 YuMe is leading in Music & Audio, Photography, Humor, Animation & Comics and 32 other categories.

Geography

1 YuMe is leading in most countries, including United States, Spain, Sweden, Mexico and 36 other countries.

2 PayClick is leading in Italy, United Kingdom, Switzerland, Germany and 13 other countries.