Market Share by Top Websites

1 Perfect Audience is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ReTargeter is clearly lagging behind, losing to Perfect Audience in all segments.

Websites Categories

1 Perfect Audience has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Shopping and 186 other categories.

2 ReTargeter is leading in Real Estate, Agriculture & Forestry, Human Resources, Casinos and 5 other categories.


1 Perfect Audience is leading in most countries, including United States, Great Britain, Australia, India and 138 other countries.

2 ReTargeter is leading in Cambodia, Cyprus, Mauritius, Panama and 3 other countries.