Market Share by Top Websites

1 Proclivity is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Performable is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Performable has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Web Hosting, Computer & Electronics and 64 other categories.

2 Proclivity is leading in Health, Sports, Football, Medicine and 8 other categories.


1 Performable is leading in most countries, including United States, Canada, India, Mexico and 25 other countries.

2 Proclivity is leading in Chile, Italy and Japan.