Market Share by Top Websites

1 Unica is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Performancing Metrics is still behind Unica in all market share segments.

Websites Categories

1 Performancing Metrics has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 111 other categories.

2 Unica is leading in Business & Industry, Autos & Vehicles, Car Buying, Health and 42 other categories.

Geography

1 Unica is leading in most countries, including United States, United Kingdom, Germany, Italy and 41 other countries.

2 Performancing Metrics is leading in Brazil, France, India, Russia and 34 other countries.