Platform161 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Travel and 83 other categories.
PointRoll is leading in People & Society, News & Media, Health, Religion & Spirituality and 53 other categories.
Platform161 is leading in most countries, including Netherlands, Sweden, Germany, Spain and 36 other countries.
PointRoll is leading in United States, Canada, United Kingdom, India and 34 other countries.