Platform161 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Internet & Telecom and 80 other categories.
PointRoll is leading in People & Society, News & Media, Health, Religion & Spirituality and 53 other categories.
Platform161 is leading in most countries, including Netherlands, Sweden, Brazil, Turkey and 51 other countries.
PointRoll is leading in United States, Canada, India, Australia and 16 other countries.