Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, PointRoll is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, News & Media and 82 other categories.

2 PointRoll is leading in Law & Government, Government, Medicine, Energy and 10 other categories.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, Germany, Spain and 43 other countries.

2 PointRoll is leading in United States, Canada, India, Philippines and 14 other countries.