Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Platform161 is still behind Sanoma in all market share segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Marketing & Advertising and 89 other categories.

2 Sanoma is leading in News & Media, Arts & Entertainment, Music & Audio, Sports and 32 other categories.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, Brazil, Turkey and 34 other countries.

2 Sanoma is leading in Romania, Lithuania, Finland, Denmark and 26 other countries.