Platform161 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 80 other categories.
Platform161 is leading in Business & Industry, Shopping, Internet & Telecom, Marketing & Advertising and 52 other categories.
Platform161 is leading in most countries, including Netherlands, Sweden, Brazil, Turkey and 38 other countries.
SpecificClick is leading in United States, Indonesia, United Kingdom, Norway and 23 other countries.