Platform161 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Platform161 has better usage coverage in more websites categories. Including Business & Industry, Shopping, News & Media, Marketing & Advertising and 68 other categories.
SpecificClick is leading in People & Society, Arts & Entertainment, Religion & Spirituality, Music & Audio and 66 other categories.
SpecificClick is leading in most countries, including United States, Norway, United Kingdom, Brazil and 43 other countries.
Platform161 is leading in Netherlands, Sweden, Germany, Spain and 38 other countries.