Market Share by Top Websites

1 SpotX is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Platform161 is still behind SpotX in all market share segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 78 other categories.

2 SpotX is leading in News & Media, Autos & Vehicles, Car Buying, Sports and 58 other categories.


1 SpotX is leading in most countries, including United States, Germany, Mexico, France and 54 other countries.

2 Platform161 is leading in Netherlands, Sweden, Brazil, Turkey and 20 other countries.