Market Share by Top Websites

1 Turn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Platform161 is clearly lagging behind, losing to Turn in all segments.

Websites Categories

1 Turn has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Travel and 161 other categories.

2 Platform161 is leading in News & Media, Social Sciences, Science, Automotive Industry and 12 other categories.

Geography

1 Turn is leading in most countries, including United States, France, Japan, United Kingdom and 116 other countries.

2 Platform161 is leading in Netherlands, Sweden, Turkey, Finland and 3 other countries.