Market Share by Top Websites

1 Yieldlab is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Platform161 is still behind Yieldlab in all market share segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 70 other categories.

2 Yieldlab is leading in News & Media, Music & Audio, Sports, Games and 40 other categories.


1 Platform161 is leading in most countries, including Netherlands, Sweden, Turkey, Belgium and 26 other countries.

2 Yieldlab is leading in Germany, France, Switzerland, Austria and 18 other countries.