Market Share by Top Websites

2 Platform161 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Shopping, News & Media, Marketing & Advertising and 77 other categories.

2 YuMe is leading in People & Society, Arts & Entertainment, Music & Audio, Sports and 34 other categories.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, Germany, Turkey and 28 other countries.

2 YuMe is leading in United States, Spain, Canada, Argentina and 27 other countries.