Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, PointRoll is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Arts & Entertainment and 87 other categories.

2 Sanoma is leading in Sports, Newspapers, Music & Audio, TV & Video and 20 other categories.

Geography

1 PointRoll is leading in most countries, including United States, India, Canada, United Kingdom and 35 other countries.

2 Sanoma is leading in Finland, Denmark, Norway, Peru and 10 other countries.