Market Share by Top Websites

1 SpecificClick is leading in Top 100K Sites.

2 In terms of market share, PointRoll is clearly lagging behind, losing to SpecificClick in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Religion & Spirituality, Shopping and 88 other categories.

2 PointRoll is leading in Business & Industry, News & Media, Health, Transportation & Logistics and 35 other categories.

Geography

1 SpecificClick is leading in most countries, including United Kingdom, Brazil, Norway, Indonesia and 40 other countries.

2 PointRoll is leading in United States, Canada, India, Australia and 23 other countries.