Market Share by Top Websites

1 SpecificClick is leading in Top 100K Sites.

2 In terms of market share, PointRoll is clearly lagging behind, losing to SpecificClick in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including Heavy Industry & Engineering, Home & Garden, News & Media, Computers Electronics & Technology and 5 other categories.

2 SpecificClick is leading in Vehicles, Science & Education, Arts & Entertainment, E-commerce & Shopping and 3 other categories.

Geography

1 SpecificClick is leading in most countries, including France, Romania, Norway, Netherlands and 11 other countries.

2 PointRoll is leading in United States, Canada, India, Bulgaria and 3 other countries.