PointRoll is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Religion & Spirituality, Shopping and 89 other categories.
PointRoll is leading in Business & Industry, News & Media, Health, Transportation & Logistics and 31 other categories.
SpecificClick is leading in most countries, including Indonesia, United Kingdom, France, Russia and 34 other countries.
PointRoll is leading in United States, Canada, Turkey, Viet Nam and 18 other countries.