Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Spongecell is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Arts & Entertainment and 90 other categories.

2 Spongecell is leading in Internet & Telecom, Education, Finance, Online Marketing and 18 other categories.

Geography

1 PointRoll is leading in most countries, including United States, Canada, India, Brazil and 29 other countries.

2 Spongecell is leading in United Kingdom, Australia, Netherlands, Italy and 14 other countries.