Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Spongecell is still behind PointRoll in all market share segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Arts & Entertainment and 93 other categories.

2 Spongecell is leading in Internet & Telecom, Online Marketing, Mental Health, Banking and 13 other categories.


1 PointRoll is leading in most countries, including United States, Canada, India, United Kingdom and 31 other countries.

2 Spongecell is leading in Italy, Malaysia, Indonesia, Czech Republic and 3 other countries.