Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites and The Entire Web.

2 Undertone Networks is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Arts & Entertainment and 90 other categories.

2 Undertone Networks is leading in Sports, Computer & Electronics, Technology News, Tourism and 26 other categories.


1 Undertone Networks is leading in most countries, including United Kingdom, Chile, Spain, France and 20 other countries.

2 PointRoll is leading in United States, Canada, India, Russia and 18 other countries.