Market Share by Top Websites

1 VisualDNA is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, PointRoll is clearly lagging behind, losing to VisualDNA in all segments.

Websites Categories

1 VisualDNA has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Newspapers and 78 other categories.

2 PointRoll is leading in Business & Industry, Health, Shopping, Religion & Spirituality and 52 other categories.


1 VisualDNA is leading in most countries, including Great Britain, Germany, Russia, Netherlands and 53 other countries.

2 PointRoll is leading in United States, Canada, India, Israel and 24 other countries.