Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ybrant Media is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Health and 83 other categories.

2 Ybrant Media is leading in Arts & Entertainment, Computer & Electronics, Software, Internet & Telecom and 22 other categories.


1 Ybrant Media is leading in most countries, including Ukraine, Israel, India, Brazil and 26 other countries.

2 PointRoll is leading in United States, Canada, United Kingdom, Russia and 20 other countries.