Market Share by Top Websites

1 Yieldlab is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, PointRoll is clearly lagging behind, losing to Yieldlab in all segments.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Shopping, Sports and 68 other categories.

2 PointRoll is leading in People & Society, Business & Industry, News & Media, Health and 61 other categories.

Geography

1 PointRoll is leading in most countries, including United States, Canada, United Kingdom, India and 47 other countries.

2 Yieldlab is leading in Germany, Slovenia, Austria, Switzerland and 22 other countries.