PointRoll is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
PointRoll has better usage coverage in more websites categories. Including Business & Industry, News & Media, Health, Shopping and 87 other categories.
zapunited is leading in People & Society, Arts & Entertainment, Adult, Photography and 25 other categories.
PointRoll is leading in most countries, including United States, Canada, United Kingdom, Russia and 31 other countries.
zapunited is leading in India, Indonesia, Turkey, Pakistan and 6 other countries.